LOS ANGELES — Bed Bath & Beyond is looking to stage a comeback as the decades-old company reopens stores in partnership with the Container Store in 22 cities, including two in Southern California.
To the delight of die-hard fans and coupon collectors, for a limited time the new stores will accept the chain’s blue and white coupons, no matter how old they are.
Customers can use their expired coupons until July 13. The company is also holding a contest to find the oldest coupon out there, with a prize of a home renovation worth $100,000.
“For decades, our customers treated these coupons like treasure,” said Bed Bath & Beyond Inc. President Amy Sullivan in a statement Monday. “They tucked them into purses, filing cabinets, cookbooks and memory boxes because they believed they would be valuable someday. We think they were right.”
Bed Bath & Beyond, which sells home goods including towels and kitchen gadgets, filed for bankruptcy in 2023 and shut down all its locations. Following its bankruptcy, Bed Bath & Beyond was bought by Overstock.com, which has since rebranded to Beyond, Inc.
The company announced the first phase of its brick-and-mortar reopenings last week. In addition to stores in New York, Colorado, Illinois and other states, two locations will open in California in the coming weeks in Costa Mesa and Century City in Los Angeles.
Over the last few years, social media users lamented that they could not use their expired Bed Bath & Beyond coupons.
“Found my entire stash of Bed bath and beyond coupons today,” one Reddit user said earlier this year. “Sad I never got to use them.”
Another Reddit user said they found a large stack of expired coupons two years ago. “I know I should probably toss them out at this point, but they were fun to collect,” they wrote.
In 2025, Beyond, Inc.’s executive chairman Marcus Lemonis vowed he would never reopen stores in California due to the “over-regulated, expensive” business environment. He ruled out future retail stores in the state in a statement posted on X last August.
Less than a year later, however, the company announced 12 planned storefronts in the Golden State, including five in Southern California. The new stores, dubbed Bed Bath & Beyond + The Container Store, will offer home organizational products as well as bed sheets, pillows and more.
Gov. Gavin Newsom welcomed the retailer back to the state.
“With a thriving economy growing faster than all other developed nations, California always reaches out with an open hand — not a closed fist,” he posted on X in April.
The Container Store filed for bankruptcy in 2024 and emerged from it in early 2025. Bed Bath & Beyond acquired the Container Store in April for about $150 million in stock and convertible notes, part of the company’s attempt at a comeback after its own bankruptcy.
“Our customers don’t think about their homes in categories,” Lemonis said in a statement. “By bringing Bed Bath & Beyond and The Container Store together, we’re creating a destination where customers can buy products, organize their spaces, design custom solutions and access services all under one roof.”
